OXO is a space dedicated to culture and innovation in digital entertainment. It is a new initiative dedicated to highlight the value of the video game sector and create a unique space at the forefront for exhibition, conservation, study and reflection.

It is born from the premise of preserving, disseminating and promoting the artistic and technological legacy of the sector and serving as an educational actor in the professions of the video game industry such as programming, 3D, AI or digital art in the so-called STEAM disciplines (science, technology, engineering, arts, mathematics).

The group begins the visit by attending a unique experience in a 3D Immersive Room, to go to the following spaces designed to immerse themselves in the history of video games from their beginnings, play with historical devices and be updated with the latest trends in the sector, divided into 3 levels: Past, Present and Future of video games.